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About us

About us

At Magic City Harley-Davidson®, our customers come first.

Magic City Harley-Davidson®, nestled in the top of North Dakota, just a little over an hour south of the Canadian border strives with the goal to make every rider's experience a great one. We pride ourselves on genuine customer satisfaction from all of our departments. Bike sales, parts & accessories, top-of-the-line Motorclothes® department, and a stellar service department that has a combined total of about 40 years experience! Our large selection of inventory is combined with our sister store, Black Magic Harley-Davidson®, in Williston, ND located in the heart of the Confluence of the Missouri River. Beauty surrounds your ride to our dealership, from golden fields, deep blue lakes & hills of green, you’ll be excited of your journey to make your own legend. We are confident you will enjoy the best experience during your travels when you visit us!

Enhancing the Harley-Davidson® Experience
We love our customer events as much as you do! Our goal is to have a full social calendar to enhance the H-D® experience all year long. We want you to share in our excitement too! Add us to your social calendar if you haven’t already!

Get involved with others who share your passion. Our local H.O.G.® chapter has weekly rides, monthly meetings and annual trips & more! We revel in helping others in our local communities with Charity Rides, Poker Runs, Santa Rides a Harley® and so many more! Build lasting friendships with our local H.O.G.® Chapter.